Internet Marketing Has Turned to a Messy Free for All


I don’t know about you guys, but I have been getting bombarded with emails.
And not only the people I subscribed to, but lately, it is like every scammy, network marketing or internet marketing based get rich quick scheme is getting through my system.

I received 38 messages about the Launch Tree, that has been each day during the launch. It is getting crazy, with a touch of desperate. And I’m not picking on this launch, because last week it was something else, and the week before something else but

it no longer feels like marketing, but a free for all grab at anyone willing to listen.

So the industry is going to need to change.

People are already shutting off, shutting down, ignoring emails, but worst of all – now they’re doing nothing.

They are waiting until it feels safe to listen, select, do, or commit to.

All I can say is it’s time to clean up who you are listening to.

It’s time to unsubscribe to a whole bunch of people that are only selling at you, and never sharing with you.

Because it is only getting worse.

And even with my experience, I’m like “Holy mackerel guys I know we have to market, but this is insanity.” And maybe it was always like this, the 40 emails a day about the same thing from every person you receive emails Location First Capital Bank from – but the issue now is
with 10 people or 20 people launching something throughout the month, that is a flood of way too much information, that is going to confuse you, overwhelm you, and worse –

Stop You.

I just wanted to share that with you today, and leave with a couple of words if advice:

1. Start unsubscribing to 80% of who you follow.
Go to your inbox and sort on the ‘from’ field

Ask yourself 2 questions –

1. Have I bought from them – if yes, stay on
2. Do I read what they send – if yes, stay on

If an email seems to come in and you glance and do nothing – unsubscribe
If you don’t even recognize the person – unsubscribe

It is time to reduce the noise, go back to basics, and get quiet.
Turn to a few good friends/internet marketers that you follow and get what you need from them.

Once you have done whatever it is they teach, actually implemented their ideas, then add someone else.

Don’t subscribe any more for free gifts you don’t need, until you have a safe
Inbox to read from. More than likely you have at least 50 Free gifts on your hard drive you haven’t even looked at, read or implemented.

2. Spend the free time you will have not getting overwhelmed by your email,
going through what you have on your hard drive and read, implement, use, or
resell.

That’s a good start for today. As I figure out more ways to create a better learning environment for you, I’ll pass them on.

Whatever I start to implement in my own office, I’ll let you know.

Have a great day.

Tracy Repchuk
Your Recurring Riches for Life Coach

PS – Post your comments here – Become a part of the Less is More Revolution

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16 Comments

  1. Thanks, Tracy. I haven’t been as inundated as you have, but I still get too much email. I have started to unsubscribe from some newsletters, but after reading this, I will be much more choosy. And I probably have at least 100 free “gifts” on my hard drive that I haven’t read or listened to.

  2. well observed problem!

    I 100% agree and will remove even more accounts.

    ml, jp

  3. Tracy, I couldn’t agree more and just posted about it on my blog. We all need to get back to the purpose behind marketing which is to provide something of real value that the recipient really wants or needs. If someone is just pitching me without providing value, I will eliminate them from my list. I would love to hear your feedback at consciousattractionmarketing.com. See you in LA!

  4. I could not agree more! We need to get back to the purpose of marketing which is to offer something of value that the recipient actually wants or needs. I am eliminating everyone who just pitches me without providing at least a minimum of advice about the products or services they are offering. You can see my recent blog post on The Problem with Attraction Marketing at http://consciousattractionmarketing.com. See you in LA!

  5. I think I get more emails than you did. Not only do I get the same promotions from several ‘guys’ … but also get multiples from the same people. This is because I am signed up to several lists by the same author.

    Yes, time to do some weeding. I’m weeding my Twitter follows too.

    Slim down, focus, lean and mean!

    And when I do …I’ll be sure to see who was doing what so I learn WHY I am deleting and why I am staying. there has got to be valuable lessons in my own actions.

    Tiill next time..

    John
    The Infotainer

  6. Sailing and BeyondMay 14, 2009 at 4:56 pm · Reply

    Hi Tracy
    I have been very distracted by offers that just want something and give nothing I wont be able to come to LA I am sure we will meet up soon.
    Ralph K

  7. Michael S. CopelandMay 14, 2009 at 5:15 pm · Reply

    Tracy,

    This is a big problem in the industry. We are all marketers teaching marketing or learning marketing so what do we do…. market.

    There’s a great quick tip article in the inaugural issue of Internet Marketer Magazine that talks about this problem too.

    You’re right, if it’s not this launch, it’s the next one or the one the week there after.

    Don’t get caught in the Mass Butterfly Tree Formula Stomp!

    I remember there was a backlash from others who suggested the same thing you recommend here Tracy, but it’s really necessary to move forward.

    If you’re busy looking at 40 emails about the same thing, and sifting through all the bonus offers, how are you going to be productive and keep moving?

    The first step is to do exactly what Tracy says here.

    Next is to get your free issue of Internet Marketer Magazine and read the quick tip article: http://InternetMarketerMagazine.com

    – Michael S. Copeland

  8. Hello Tracy!

    I know I am a little late at posting, but like you said, I have to get through all the e-mail.

    I’ve said enough is enough and started to remove myself from those who pitch the next best thing since sliced bread.

    Frank

  9. So well said Tracy – I think I’d tune into a teleseminar on this topic of OVERLOAD, and what to do about it. Your points are an excellent start. Thank you!!

    Geoff

  10. Tracy,
    I agree. My email is so stuffed with launches and sales pitches, that I have not been able to keep up with the good information. I have started to unsubscribe to all sales letters. Unfortunately, some good writers I do read from time to time will get caught in the process. I have decided that I will subscribe to RSS feeds for my favorites, and read in my own time.
    Donna

  11. Melanie Joy VertalinoMay 16, 2009 at 11:06 pm · Reply

    Tracy, I know exactly how you feel. I wake up to at least 300 emails and 80% or emore are from marketers trying to get me to buy stuff! I just sit there and delete them all. The people who give free things, even information, I try to keep and read those. But so many offer nothing free and just keep offering different items to buy. It takes hours out of my day to go through this and I don’t even know how half these people got my email address! I have filing folders I put important things into, but most of the time I am just deleting! After reading your article, I told myself that each day I will unsubscribe from one person. Otherwise it would take me all day! I am glad you touched on this topic, as I believe many people are now facing email overload!

    Thank you,
    Melanie

  12. What sucks most about this is where this leaves the newer marketers who are bombarded and pulled in too many directions because they are not knowledgeable enough yet to figure out what is useful to their business goals and what isn’t.

  13. Yes I have been getting far too many emails from these people as well, worst thing is that many don’t even go to the trouble of re-writing them they just use them as they are from other peoples. Its amazing. So I have been doing the un-subscribe, where we used to get great helps we now just get sales emails… never mind more room for you and me Tracy to get out there and give quality.
    Thanks for your thoughts
    Gail

  14. Brilliant Post! I could not agree more. A confused mind always says no, and the sheer volume of stuff coming at us can lead to confusion. Focusing intently on what you can and should do in each moment gets things done.

    Thanks for sharing this important thought.

  15. Way to go Tracy! As you well know we totally agree. That’s why soft sell marketing from the heart is catching on so quickly…and our new book http://TheHeartOfMarketing.com which you endorsed so beautifully is already holding its own as a best seller on Amazon. It is long overdue for commerce to become more conscious and caring!
    THANK YOU for helping to raise awareness about this issue!
    Judith Sherven

  16. Great advice. I have a new computer, and I decided to migrate all my different Outlook.pst files from my various email accounts to Outlook.

    Big mistake. I ended up with over 20,000 emails dating back to 2003! But what is relevant here is that probably 8,000 or them were from 2009, and it is only May!

    Did I mention that does not include several web based email accounts? AAAAHHHH!

    I completely agree – but it took your no-nonsense, in-my-face rant to snap me out of it.

    I have 1,231 free gifts I have not looked at, 423 zip files of “important” stuff I can’t remember, and no telling what else.

    Thanks! I will be spending this weekend doing some serious deleting.

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