One of the common questions I get from my clients, and one of the first things I tell them to do, is to change your Facebook long numbered account name – to a custom URL – preferably your name.

Why Do You Need a Custom Facebook URL?

1. It helps to secure your brand. Either your name, business, or keywords. My advice is to DEFINITELY secure your personal name.

2. It is easier to promote yourself – you can put it on a business card, on your presentation, your email signature and marketing materials, including other sites quickly

3. It is easy to remember. Try remembering your 15 digit number.

4. It is easier to find you and avoids confusion when someone types your name in, and 16 of you come up, which do they select. Make it a no brainer.

Even if you aren’t using your personal name in your business – and if you are an author or speaker you should be – for the above reasons, do it. And It’s free, so why wouldn’t you do it?

Here is How To Create A Custom Facebook URL also called a Vanity URL

1. Go to: http://facebook.com/username
and reserve your name – claim your brand!

You have to login in order to do this, so if you have a Fan page, you will have an opportunity to claim custom urls for both your profile page and your fan page at the same time.

Some examples of my custom facebook URLS

http://www.Facebook.com/TracyRepchuk

http://www.Facebook.com/TracyRepchukFan (to handle the 5000 personal limit)

http://www.Facebook.com/PowerBusinessMentors (business site)

So get your Facebook Custom URL – and enjoy this social media tip.

Tracy Repchuk
Your Power Business Mentor

PS – Check out our greatest mentor program – Mentor Programs from Tracy Repchuk

My 14 year old son pointed something interesting out today when he was disgusted by the latest Nicki Minaj song called Stupid Hoe, and that was the negative influence music is having on our culture right now.

He is someone who buys and appreciates songs from the 1920′s up, and is a music history buff. He did a little research and saw how the words have changed, and how that is impacting us as a society. If we continue to support music that degrades society, we will end up deserving what we get. Please support music that creates the type of world you would like to live in.

Music lyrics through the ages,

30’s- I want something to live for, someone to make my life an adventurous dream.

40’s- you have to accentuate the positive, get out the negative

50’s- let’s go little darling, and we can always be together

60’s- I’d be safe and warm if I was in LA

70’s- say we’ll be together everyday

80’s- shying away, i’ll be coming for your love anyway

90’s- you better flee pops, or get your head thrown three blocks

2000’s- Ice my wrist’s and I piss on bitches. You can suck my diz-nik, if you take this jizz-ez

Really? Vote dislike.

Click here for Nicki Minaj Video – Vote Dislike

And start to buy and support music with lyrics that uplift, encourage, or bring attention to issues that matter.

We can no longer blame the last generation, this generation, or the next generation – let’s take responsibility and play our part right now in what is happening.

I’m not talking censorship – everyone has a right to say whatever they want – but that doesn’t mean we have to buy it – believe it – or listen to it.

Take 1 day – every day – to support or encourage the right message this planet needs.

Tracy Repchuk

PS – Here is one of my favorites – Support and find yours

How to Use Social Media To Market Your Business

Social media is everywhere these days, and if you’re running any kind of business, you need to be aware of it’s impact.

People are spending more and more time on social media sites, and that means if you’re not being found, you’re not maximizing your exposure.

Want to market your business via social media?

First, use social media.

Create a Facebook page, establish a Google Plus presence, open a Twitter account, and create a business profile on LinkedIn. You don’t need to join every hot new social media option, but even joining the four above will help boost your social media presence.

Now, make sure you use those accounts. There’s no point in having a Facebook page if you never post to it, and the same goes for other social media options. In fact, having a social media presence that’s dead can hurt you more than having nothing at all. It shows you don’t care, and that’s exactly what you’re trying to not do.

So, if you want to have active social media, how often should you post? You want it to be frequent, but not so frequent that you’re spending all your time on social media, and no time on work. The amount of time varies from business to business, and person to person. Generally, you should try and update relevant sites (Facebook, Twitter, Google Plus) at least once a day.

If updating is taking up too much time, you can do two things to help: first, you can sit down once or twice a week, and plan out all your updates. Write them out, collect the links or photos you want to use, and then write out a schedule. Stick to it, and you’ll find you can update your social media presence in as little as 10 minutes a day.

The other option is to outsource. If you’re finding even a couple hours a week is too much, outsource your social media. There are plenty of places that will do all of it for you for reasonable prices.

See you on the other side

Tracy Repchuk
Your Power Business Mentor

PS – Have you been connected to the Internet Grid? If not – you need to be www.TheInternetGrid.com

The 3 Marketing MUST DO Methods

If you’re in marketing, then you know certain things convert better than others.

It doesn’t matter if your goal is readers, subscribers, customers, or sales, certain things work better than others.

These three tips will help you to increase your conversions.

Step 1 - Build a list:

We know, the money’s in the list, but so many people neglect to build one. It’s okay to skip the list if you have a 5 page mini site, but if you have an authority site, or a real storefront, any email address you don’t capture is potential lost.

Encourage people to sign up for email lists. Offer something in return for their email, a free report, a coupon, or something else people will find valuable. It doesn’t need to cost much for people to find value in it, but offer something.

Step 2 – Social Media:

More people are on social media than ever before, and that means you need to be as well. Facebook, Google Plus, and Twitter are just three of the many sites you should be establishing a presence on.

You don’t need to invest lots of time and effort to get effective social media returns. Even 10 minutes a day, updating a status, can be enough. Some expects believe that you need to update every 80-100 minutes to keep up with people’s news feeds, but unless you’re Coca-Cola, you probably don’t need to be posting that frequently.

Step 3. Direct Marketing:

When all else fails, go back to the basics, and use direct marketing. This is good old fashioned, has been working for years, calls to action. It can be as simple as email marketing or postcards to customers, and as complex as a big ad campaign, complete with a giveaway or other incentive as the call to action.

You don’t need a huge campaign to generate leads, sales, or revenue. A simple, well executed plan can be as effective for your marketing as a Fortune 500 company’s huge sweepstakes.

See you on the other side

Tracy Repchuk
Your Power Business Mentor

PS – Do you have a copy of my bestselling book – if not – get it now – www.MillionaireMarketingMiracles.com

Our constitutional rights are about to be compromised and this is no joking matter. It started with the ability to invade our privacy – in which a bill was passed that they could enter any home and listen, take you away without cause, and monitor every word, and action you take.

We didn’t have a vote or say in that.

The beauty of the internet is that we can unite for causes, and make a difference.

This is a time that it must be done, and swift action must be taken.

A simple click can change the outcome.

Do not let PIPA known as the Protect IP Act (PIPA) and SOPA – Stop Online Piracy Act to become a possibility. The premise they are pitching you is that if they deem a site is infringing against what they don’t like – they would delete your site, censor the content, and prevent open communication (the freedom of speech) and the right to assemble. There result would be to impose harmful regulations on American business.

RIGHT NOW!! Click to Tell Congress to STOP PIPA and SOPA: Don’t allow them to censor the web! http://www.google.com/takeaction/

Senate will be voting on these two bills before Congress on January 24th.

Or this is what our web will look like

As someone who has been to Dubai and seen internet censorship first hand, this would be an absolute crime against our freedoms, and if this happens – it is just the beginning of the elimination of your rights.

Don’t do nothing.

VOTE RIGHT NOW! http://www.google.com/takeaction/

See you on the net – the one where we can say what we want.

Twitter and doing social media is a major benefit for your company – especially for brand awareness and customer interaction.

There are 3 elements to an effective tweet:

1. Try to convey a specific message in your post – whether it is about you, your company, your brand, a product, a location, a special offer, a news item that fits your audience, or anything that engages.

2. Be consistent – tweet your special offers consistently, get them looking for specific information at predicted times, answer questions and keep it up

3. Have fun with it – this is a social experience

Twitter, Facebook, Youtube, LInked In have all become business standards and a cost effective way to reach your immediate audience.

Make sure you get involved with your customers, engage them, and make them feel special – because in a world of high competition – this is the new medium – and it’s a great move from one way communication to customer interaction.

It’s inexpensive, easy to use, and can make or break a company in today’s economy.

See you next time.

Tracy Repchuk
Your Power Business Mentor

PS – Would love to teach you more at – Business Reinvention Bootcamp

Right now people need money. They are out of work, need to supplement their income, or want to stay home with their kids.

There are ways to do that, and not need complex skills.

But here’s a sad fact: most people ignore legitimate ways to make REAL money online.

They’ve seen far too many e-mails from phony “marketers” that want to pass on millions of dollars from their estate or some equally ridiculous plan.

There are TONS of cons and scams out there. But the good news is that buried in all of that garbage, there ARE surefire ways to make money online. Even better than that, there are even ways to make FREE money online.

That’s right…money for very little work!

The trick comes down to being able to recognize the legitimate methods.

For example, did you know that by simply taking part in surveys, you can make money? As a matter of fact, depending on the survey you participate in, people have reported earnings of up to $150 for a single survey.
Others have benefited from gifts such as big screen TVs and gift cards!

Another great free money resource you can find online comes in the form of grants. With just a little basic internet research, you’ll find listings for every single sort of government grant that is currently available.

Many people assume that they would never be awarded a grant, so they don’t bother. And that is EXACTLY why you should give it a try. These organizations are literally LOOKING to give this money away to the right person.
You can even take this a step further, find the grants, then charge the audience that needs access to that information.

One more great way to get free money online is to keep an eye out for sites that give away free products on a daily basis. If you can think of a product, chances are that it is being given away somewhere online. This usually occurs in the form of free samples or new products undergoing market testing and is a great way to score free stuff online.

So before you wreck your brains trying to think of that Next Big Idea in order to score some online cash, you might want to check out these products. There is NOTHING better or easier than free cash online and with these resources at your disposal, you’ll be amazed at the kind of money you can make!

Find out how to make money for free

See you on the other side and check out legitimate ways to spend your spare time, and make money from home, for free.

Tracy Repchuk
Your Power Business Mentor

PS – Check out the resources and Find out how to make money for free

In 2011 mobile shopping became synonymous with smartphone shopping. The percentage of mobile shoppers who were smartphone users jumped to 93%, from 75% in 2010.

As people trade in their older phones for smartphones they will naturally take advantage of their devices’ powerful capabilities for doing a range of mobile activities, including shopping and buying.

With 6.2 Billion mobile phone users out there, mobile ready sites and apps are quickly replacing conventional web sites!

iPhones, iPads and Androids are replacing computers!

Advances in technology have mobilized us and now we find ourselves living in a mobile world.

Google who is on top of all of the trends, is about you providing a good user experience, so it has created a whole robot division for SEO for mobile sites. It will soon become a Google negative if your site is NOT mobile compliant.

So how does a mobile site and a non mobile site differ?

If you have seen my site – www.TracyRepchuk.com you have seen a typical site.
If you access that SAME site from your iphone, you will see that it is mobile compliant.

It will look like this, and satisfy the 4 criteria for mobile readiness.

1. Speed – it must load fast

2. Size – the fonts and text must be geared towards fat fingers

3. Ease of navigation – simple and easy to get information they want

4. Touch integration – to email, phone, and load directions and location

As you may already be aware, the mobile marketplace is a GIGANTIC, and untapped marketplace. Google CEO Eric Schmidt said this in a recent interview: “This is the future and everyone will adapt.” And Cisco says it’ll grow 10-fold over the next four years.

LinkedIn made it a major initiate as they made their mobile app the best that they can be. Some of its key improvements are faster overall performance across all features and a simpler and more intuitive menu and interface. They’ve also listened to user feedback, putting the Update stream front and center when launching the app and providing users long-awaited access to Groups.

With a growing marketplace like this, we all know that there’s definitely a lot of room for captilization through marketing.

A bad mobile experience can cost you customers.

So if you’re ready to jump into the Mobile market marketplace, then there is a tool you will definitely need.

Check it out Mobile Market Website Tool

See you on the other side
Tracy Repchuk
Your Power Business Mentor

PS – Get your site converted NOW – it’s easy with Mobile Market Website Tool

Social Networking Tips and Strategies

Learn how to cash in with social networking tips and strategies!

Some people hear the term “social networking” and don’t have a clear idea of what it means.

The truth of the matter is that if you have a Facebook, Twitter or Linkedin account, you are participating in social networking.

Most people use these sites and services as an easy and convenient way to keep in touch with family and friends. But beyond this use, there is a huge boom in social networking for businesses. By properly utilizing the countless social networking strategies that are currently available, small businesses are finding the online business environment much more hospitable than in the past.

Social networking is not solely an online tool although that is where it is most heavily used. This sort of networking typically occurs when a group of individuals are broken down into more specific groups. For example, imagine a large group of music lovers and then breaking them apart into groups specific to the music they enjoy.

Sites such as Twitter and Facebook, where people are able to keep in touch regularly despite distance and time, are known as social sites. These sorts of social networking sites serve as a single meeting place for an entire online community. To resort back to the music example above, most of these sites are generally personalized by the user in terms of interests. These sites allow users to stay informed about their interests as well as discussing this interest with other social networkers.

Social networking is about more than just making online friends. If you are running a business, you can use social networking sites to get more traffic to your sites. It can also be used as a way to find new potential clients and job offers. In this regard, social networking is used as a form of free marketing that many businesses are using successfully.

If you’d like to learn more about how you can use social networking—whether for personal interests or business opportunities—you’ll find everything you need to here:

Discover the secrets of Social Networking Mastery

See you on the other side.

Tracy Repchuk
Your Power Business Mentor

PS – Social Networking and Social Media are powerful business resources that you need to know how to leverage. Find out How at: Social Networking Mastery

The Art of Blogging For Profit

Most people think of blogs as nothing more than a platform for expressing their opinions or random thoughts. It seems that anyone with an opinion or interest in anything thinks they have what it takes to blog. But what these people are missing out on is the fact that, when utilized properly, you can use a blog as a money-making machine!

Best of all, you don’t have to be a web guru to make cash off of your blog. It really comes down to some very simple techniques that anyone can do. With the simple placement of some ads and some attention-grabbing content, you can use a free blogging service to make fast cash. Some people are so good at this that they can actually make a living off of their blog posts. If you have great content, an interesting topic and the determination to use social networking to its fullest extent, there is no reason that YOU can’t make a living off of a blog.

But before you sign up for a blog and start writing the first thing that comes to your mind, you need to ask yourself what your blog will be about. Will your topic of choice have the potential to bring in a large audience? Is your topic something that you and your audience are passionate about? And, perhaps most importantly of all, is your topic profitable?

It’s one thing to blog about your political opinions or your distaste of popular music. It is a totally different experience to create worthwhile content that will keep your audience coming back for more. When you have a blog or website that is good enough so that your readers bookmark your site, you’re bound for good things—with ads and other forms of affiliate marketing, you can very well make money nearly anytime someone visits your site!

The entire process of profiting from your blog is much easier than it may seem at first. Once you get the hang of it, your blog can literally make you money while you even aren’t on the computer! Check out some of these amazing products to learn how YOU can start making money with your blog within mere minutes!

Find out More About Blogging for Profits

See you on the other side

Tracy Repchuk
Your Power Business Mentor

PS – Find out all about How to Make Money from Your Blog